Jay Baer is the co-author of Talk Triggers, a book about giving customers a reason to talk about you. In my interview with him, he told me when you do that, you don’t even have to ask for reviews. The word-of-mouth happens naturally. Find out how it works, and over on Grade.us.
21st century consumers are nobody’s fool. If you want to get ahead sales and marketing aren’t enough. You’ve got to have stellar service, the kind that makes your customers go, “Holy crap, this place is great.” And I’ve said for a long, long time that there’s just no strategy, trick, or gimmick you can pull […]
“I have a feeling Google is going to finally rise up. They’re going to come up with a way to verify reviews and businesses are going to be in for a big eye-opening experience when all these fake reviews that have been out there forever get taken down. Or, there’s going to be a bunch […]
Planners, venue managers, cake bakers, caterers, florists, photographers, DJs, and dressmakers, this one’s for you. Everything from the job that you do to the timing of your ask determines whether you’re going to get a good review. And whether you get a good review determines whether you’re going to get invited to be a part […]
Many clients will hire you right from Zillow, Trulia, or Realtor.com without ever traveling to your website. You’ve got to make those profiles count. Read more on Grade.us.
If you’re a realtor in a major market you’ve got thousands of competitors. To say nothing of the people who think they can buy or sell their house all by themselves without your help. Reviews aren’t just a way to stand out. They’re also a way to help future clients understand what you bring to […]
According to Autonews.com, sites like Autotrader.com, KBB.com, or Cars.com can easily account for up to 63% of the customers your dealership receives. It pays to treat your profiles on these sites as if they’re the only thing the customer will ever see. Read more at Grade.us.
Distinguishing your dealership from dozens of other dealerships, some selling the exact cars you’re selling. Building customer loyalty. Life in the automotive industry isn’t easy. It gets easier when you have great reviews though, which is why you need a review strategy that works. Read more at Grade.us.
Many patients choose their doctors directly from review sites. So putting some real effort into your listings just makes sense. To learn more about how to use these sites to get a steady stream of patients, read more on Grade.us.
Patients are more discerning than ever, and when their insurance company doesn’t force which doctor they see or which medical center they use, they’re canny and careful about picking their medical providers. Reviews matter to doctors, dentists, and every other kind of provider out there. A solid review strategy will help your facility succeed. Read […]