Several months ago, I tried to refinance my car. Specifically, I tried to refinance my car with Capital One. It didn’t end well. Today, they sent me an email. That didn’t end well either. Here’s the backstory. The ups and Continue reading
Kicked off my favorite month of the year with this post on how people are using reviews to choose healthcare providers. I also wrote this article on 3 prep steps agencies should take prior to launch. Since Black Friday is Continue reading
Still doing most of my byline blogging over at Grade.us. This month I got to write a particularly fun post: The Hitchhiker’s Guide to Bad Review Blackmail. It was a lot of fun for me, both because I got to geek out Continue reading
This month I got to do some cool feature pieces. First, I asked what customers really want to see happen when they leave bad reviews. Why are they doing it? What’s going through their heads when they sit down to write? The Continue reading
Jay Baer is the co-author of Talk Triggers, a book about giving customers a reason to talk about you. In my interview with him, he told me when you do that, you don’t even have to ask for reviews. The word-of-mouth Continue reading
